HMX holds 3rd IDECool channel partner meet; launches two variants of IDECool

The 3 rd IDECool channel partner meet was organised by HMX (a Business Unit of A.T.E.) on 18 and 19 January 2019 at Pune. The aim of the meet was to celebrate the last year’s successes and to formulate strategies for mutual growth and expansion in the near future. The 2-day event witnessed participation from HMX’s channel partners from all parts of the country, such as Andhra Pradesh, Chhattisgarh, Gujarat, Karnataka, Madhya Pradesh, Maharashtra, Odhisa, Rajasthan, and Tamil Nadu.

The meet was the ideal platform to learn from both the high and low points of the last year and proved to be quite interactive with fruitful discussions about actions to be taken for the coming year. HMX informed channel partners about the new and upcoming technologies and also other developments in the business. The channel partners shared their successes and learnings with each other which helped all to build their knowledge. One of the highlights of the meeting was the launch of two new variants of the HMX IDECool – the IDECool 15K (15000 CFM) and the IDECool 25K (25000 CFM). These should help spread HMX's ecofriendly cooling to a larger application and customer base.

HMX also recognised the exemplary work done by its channel partners. Mr Nilesh Dadegaonkar and Mr Ulhas Babare, partners at Cool Care Engineers, Aurangabad, Maharashtra, won an award for the Best Channel Partner of 2018 for their all-round performance in marketing, sales, and project execution.